Tag: pharmaceutical

Oct 22
VIP Customer Programs: Creating Exclusive Benefits for Highest-Value Patients

Joyce ran a pharmacy in Kitale that had a loyal following, and like most owners she knew roughly who her best customers were. There was the family that bought vitamins and cough syrups every month for their four children, the businesswoman who arrived on Friday evenings with a list of supplements for her staff, and […]

Sep 05
Pharmacy Customer Data Protection: Privacy and Security in Kenya’s Digital Age

A pharmacy in Nairobi stores customer data. Patient names. Addresses. Phone numbers. Prescription histories. Medicine details. Health information. All stored carelessly. Spreadsheet unencrypted. Shared across computers. Backed up nowhere. Security absent. Protection minimal. Then breach happens. Hacker accessing system. Customer data stolen. Information compromised. Customers learning about breach. Trust shattered. Reputation damaged. Business losing customers. […]