Tag: Indonesia menstrual care market

Oct 16
Why Are Younger Consumers Seeking More Discreet Menstrual Products in Indonesia?

Menstrual care in Indonesia is becoming increasingly connected with comfort, accessibility, hygiene awareness and changing preferences among younger consumers. Traditional sanitary towels remain deeply embedded in everyday routines, while slimmer formats, reusable alternatives and products incorporating natural-positioned features are widening consumer choice. Digital education is also helping menstruators access information about menstrual health and hygiene, […]